Twenty / Twenty Beauty is a visionary brand offering eye make-up thats unmatched. With a focus on clean, safe, and irritation-free beauty, Twenty / Twenty Beauty is redefining eye care in the cosmetics industry.
The brand’s founder, Dr. Diane Hilal-Campo (a board-certified ophthalmologist) leads a team of eye health experts to create products that not only enhance eyes but also prioritize their health.
The collection includes eyeshadow sticks, mascara, lash and brow serums, and more. These offerings cater to individuals seeking effective, irritation-free solutions suitable for sensitive eyes.
✔ What They Are Looking For
〰️ User stories that speak to the pain points that come with sensitive eyes – can’t wear certain make-up, eye irritation, streaming eyes
〰️ Green screen content that can lean into social proof and scientific backing
✔ What They Are Not Looking For
〰️ No misrepresentation, these aren’t magic products to fix eye sensitivity or irritation
〰️ While they appreciate creativity, they are not interested in content that neglects the importance of eye health and safety in cosmetics
👣 Contact: Laura Tutungdy, Marketing Manager Email: laura@trytwentytwenty.com
